SlimFast Advanced Nutrition

In Q4 2015, SlimFast released their biggest innovation to date: SlimFast Advanced Nutrition. The formula changed – more protein, more fiber, less sugar – but with the same amazing taste that SlimFast users have loved. Also new to shelf is a line of 100-Calorie snacks, to help satisfy hunger between meals. SlimFast is now giving users more ways to make the SlimFast plan their own, to decide what meals to replace with a shake, smoothie, or bar, as well as snacks to get you through the day. Now, more than ever, SlimFast proves "it's your thing."  

Role: Art Director